CardStar’s first iPad application, which could be available for downloading as soon as this week, is a shift from its mobile phone predecessors. Instead of serving as simply a loyalty-card consolidation utility, the iPad app will give marketers the opportunity to share coupons and offers with their members.
Publicis Groupe SA said first-half profit increased as marketers boosted spending, benefitting its largest ad companies, Leo Burnett, Publicis Worldwide and Vivaki, and digital revenue continued to grow.
With over 285 million mobile phones in the U.S., and more than 70 million smartphones, you would think that marketers were ensuring their email and online offerings were maximized for such devices. Think again.
Coupons now available on cell phones. July 11th, 2010 Contents Generator Leave a comment Go to comments. Marketers mine data from digital bar codes. Categories: News Tags: Cell Phones, Coupons, Marketers …